Alistair Helm

Understanding the property market is critical...

.. finding a local agent who does - that's invaluable 

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If you are looking for a professional real estate agent in the Devonport area who really understands the property market so that you can get an honest and direct answer to the current dynamics and future trends, coupled with an unique insight as to the best approach to property marketing, then I can help.

I have over 12 years of experience leading innovative technology, digital marketing and analytics within the real estate market, I believe that enables me to deliver a unique set of skills to ensure that you can maximise the value of your property at the time of sale through market positioning and maximising exposure.

I've been a senior executive in the real estate industry as the founding CEO of, a business I helped launch and built over a 6 year period from 2006. For the past 3 years I've been part of the team at Trade Me Property, driving technology and creating more open and accessible property data as well as digital marketing solutions. That's a unique skill set in any market, I can now apply those skills to help you with your next property decision in this local market.



I've practiced the disciplines of marketing across many industries in many countries from soft drinks to Hollywood movies. I've worked for large corporates as well as tech start-ups; from Fonterra and Fletcher Building to and my own start-up Properazzi.

With over 30 years of business experience, I have consistently striven to better understand the consumer and apply that understanding to develop better products and services. This approach lead me to support the NZ real estate industry with the launch of the first website back in 2006 and the first NZ property app on the iPhone in 2010

Property market analysis

I have a passion for analytics, and have applied this to the NZ property market for more than a decade; founding and writing the monthly NZ Property Report from 2009 and the Trade Me Property Price Index from 2013.

Applying these skills, coupled with my passion for the place I've called home for the past 20 years - Devonport; I've created a new property report focused uniquely on this local market.

This analysis and insight on the Devonport market provides a unique perspective on what are the trends in this market, not a broad general feel for the NZ property market or Auckland property market; but the hyper-local view of the Devonport market....have a read at


MY role

I've chosen to work as part of the Devonport team at Bayleys, and in so doing, focus my skills and knowledge to assist buyers and sellers in the Devonport property market. Bayleys was my first choice as a real estate professional. Their commitment to service and superior brand is aligned to my personal values.

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Give me a call on 021 610 510